Persuasive Writing: Techniques, Structure and Examples for Grades 6 to 8

Every advert, campaign speech and charity appeal you have ever noticed was built with the same tools. Persuasive writing is the skill of using them on purpose: choosing the right reasons for the right audience and presenting them so powerfully that the reader acts. This guide teaches Grades 6 to 8 students the persuasive writing techniques examiners look for, from ethos, pathos and logos to the rule of three, then shows how to plan, structure and write a persuasive essay with an annotated model, a checklist, a rubric and 30 original prompts.
Key Takeaways • Persuasive writing aims to change what a reader thinks or does, so every choice starts with the audience. • A strong persuasive essay has a clear position, three audience-focused reasons, a counterargument with a rebuttal and a call to action. • The core persuasive techniques are ethos (credibility), pathos (emotion) and logos (logic and evidence), supported by devices such as rhetorical questions and the rule of three. • Techniques only work when they serve a reason. A pile of devices without solid reasons is not persuasive. • Facts and statistics must be real. Invented figures destroy credibility. |
In This Guide 1. What Is Persuasive Writing? 2. How to Write a Persuasive Essay in 7 Steps 3. Persuasive Essay Structure 4. Persuasive Writing Techniques (Ethos, Pathos, Logos and AFOREST) 5. Persuasive Language, Sentence Starters and Examples 6. Common Mistakes 7. Checklist 8. Rubric 9. Annotated Model Essay 10. 30 Prompts 11. FAQs Wix tip: turn each item into a jump link to its H2. |
The 30-Second Parent and Coach Summary Core goal: A strong persuasive essay knows exactly who it is trying to convince, gives them reasons they care about, deals fairly with the other side, and tells them precisely what to do next. What to praise • A position statement in the first paragraph that leaves no doubt about the writer's view. • Techniques used for a purpose: an emotive scene, a real fact, a well-placed rhetorical question. • A paragraph that admits what the other side might say, then answers it. Red flags to watch (and the gentle fix) • Exaggeration or invented statistics ("99% of people agree"). Ask: "Could a reader check this? If not, cut it." • Techniques with no reason behind them. Ask: "What is this sentence trying to prove?" • No call to action. Ask: "After reading, what exactly should your reader do?" |
Curriculum Alignment US Common Core: CCSS.ELA-LITERACY.W.6.1, W.7.1 and W.8.1 (write arguments to support claims with clear reasons and relevant evidence); SL.6.4 to SL.8.4 (present claims persuasively in speech). Cambridge Lower Secondary English (Stages 7 to 9): Writing strand, writing to persuade with a clear viewpoint and appropriate techniques. UK National Curriculum, Key Stage 3: Writing for a range of purposes and audiences, including arguments. GCSE English Language: Direct preparation for writing to present a viewpoint (letters, articles and speeches). IGCSE First Language English: Directed writing tasks that require argument and persuasion. |
What Is Persuasive Writing?
Persuasive writing is writing that tries to convince a reader to agree with a point of view or to take action. It states a clear position, supports it with reasons and evidence, uses techniques such as emotive language and rhetorical questions, and usually ends with a call to action.
The purpose of persuasive writing
Informative writing wants the reader to know something. Persuasive writing wants the reader to change: to agree, to vote, to buy, to sign, to turn up. That is why persuasive writers think first about their audience. A reason that moves a ten-year-old may mean nothing to a town councillor, and the best persuasive writing is shaped around the person who will read it.
Key features of persuasive writing
• A specific audience: the writer knows exactly who they are trying to convince.
• A clear position: one view, stated early and held throughout.
• Audience-focused reasons: usually three, chosen because they matter to this reader.
• Evidence: real facts, examples, expert views and experiences.
• Persuasive techniques: ethos, pathos and logos, plus devices such as rhetorical questions, emotive language and the rule of three.
• A counterargument and rebuttal: the other side is acknowledged, then answered.
• A call to action: the reader is told exactly what to do next.
Where persuasive writing is used
At school, persuasive writing appears as essays, letters, speeches, articles and leaflets, and it is a core skill in GCSE and IGCSE English examinations. In the wider world, it powers advertising, political speeches, charity campaigns, newspaper editorials, job applications and petitions. Learning the techniques also makes students sharper readers, able to spot when someone is trying to persuade them.
Persuasive, opinion and argumentative writing compared
Feature | Persuasive | Opinion | Argumentative |
Main goal | Move a specific audience to believe or act | Share a view and explain why | Prove a claim with evidence |
Typical grade focus | Grades 6 to 8 (and beyond) | Grades 3 to 5 | Grades 6 to 12 |
Emotion | Used deliberately (pathos) | Light | Minimal; logic leads |
Other side | Acknowledged and answered briefly | Not required | Explored in depth with evidence |
Ending | A call to action | Opinion restated | Claim reinforced by evidence |
Example | Come to the meeting and back the greenway! | I think our town needs a greenway | Greenways improve urban health: the evidence |
How to Write a Persuasive Essay in 7 Steps
Quick answer: Identify your audience, take a clear position, choose three reasons that matter to that audience, support each with evidence and a persuasive technique, answer the strongest counterargument, and finish with a specific call to action.
At Wisdom Point, we teach persuasive writing as a campaign, not a complaint: every sentence should move the reader one step closer to acting. Each step below uses the same task, persuading local residents to support turning a disused railway line into a greenway. The finished essay appears in the Model Persuasive Essay section further down.
Step 1: Identify your audience and the action you want
Before anything else, answer two questions: who exactly am I persuading, and what do I want them to do? Your audience decides your reasons, your tone and your techniques.
In our essay: Audience: residents reading the local newspaper, many of them parents. Action: attend the council meeting and sign the petition.
Step 2: Take a clear position
Write one sentence that states your position without hedging. Avoid "maybe" and "it might be nice if". Persuasive writing needs conviction.
In our essay: "The council should turn the old railway into a greenway: a safe, tree-lined path for walking, cycling and play, open to everyone."
Step 3: Choose three reasons your audience cares about
Brainstorm every reason, then keep the three that matter most to your reader. For parents, safety and children's health beat abstract ideas. Order them so the most powerful reason comes last or first.
In our essay: Reasons: health and safe routes to school; nature on the doorstep; people and business returning to the town.
Step 4: Support each reason with evidence and a technique
Give every reason real support: a fact, an example, an expert view or a scene the reader can picture. Then choose the technique that fits: pathos for a human scene, logos for evidence, ethos for credibility.
In our essay: Health: an "imagine" scene of children walking safely (pathos). Business: the real example of New York's High Line (logos).
Step 5: Plan your counterargument and rebuttal
Think of the strongest objection your reader might have. Admit what is fair about it, then answer it with a reason or evidence. Facing the other side makes you more believable, not less.
In our essay: Objection: the town cannot afford it. Rebuttal: greenways can be built in stages with community support, and doing nothing has a cost too.
Step 6: Draft with a powerful hook and persuasive language
Open with a vivid scene, a striking fact or a rhetorical question. Use strong modal verbs ("should", "must"), inclusive language ("we", "our town") and varied sentence length. Keep a confident, respectful tone.
In our essay: "Today, it collects litter, puddles and graffiti. Tomorrow, it could be the best thing that has ever happened to our town."
Step 7: End with a call to action, then revise
Tell the reader exactly what to do, when and where. Then revise: cut exaggeration, check every fact, make sure each technique serves a reason, and read the essay aloud to test its rhythm.
In our essay: The conclusion gives a date, a place and two actions. In revision, "everyone in town hates the old railway" was cut as an exaggeration.
Persuasive Essay Structure: A Six-Paragraph Outline
Quick answer: A persuasive essay usually has an introduction with a hook and position statement, three body paragraphs that each give one reason with evidence, a counterargument paragraph with a rebuttal, and a conclusion with a call to action.
The six-paragraph outline below adds a counterargument paragraph to the familiar five-paragraph essay. That single paragraph is often what lifts a persuasive essay from a Strong to an Exemplary mark. The proportions suit an essay of 500 to 650 words.
Part | Purpose | What it contains | Approximate share |
Introduction | Grab attention and take a side | Hook, brief context, position statement | 15% |
Body paragraph 1 | First reason | Topic sentence, evidence, technique, link to audience | 18% |
Body paragraph 2 | Second reason | Topic sentence, evidence, technique, link to audience | 18% |
Body paragraph 3 | Strongest reason | Topic sentence, best evidence, technique, link to audience | 18% |
Counterargument | Show fairness and remove doubt | Opposing view, what is fair about it, rebuttal | 16% |
Conclusion | Drive the reader to act | Position restated, echo of the hook, specific call to action | 15% |
Persuasive essay outline at a glance

Persuasive essay planning template
Copy and complete this template before you start drafting.
Planning prompt | Your plan |
My audience is ________. I want them to ________. |
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My position: ________ should ________. |
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Hook (scene, fact or rhetorical question): ________ |
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Reason 1: ________ Evidence: ________ Technique: ________ |
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Reason 2: ________ Evidence: ________ Technique: ________ |
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Reason 3: ________ Evidence: ________ Technique: ________ |
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Counterargument: Some people say ________. |
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Rebuttal: However, ________. |
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Call to action (what, when, where): ________ |
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Five questions to answer before you write
1. Who exactly is my reader, and what do they care about?
2. What is the single action I want them to take?
3. Which of my reasons would matter most to this reader?
4. Is every fact I plan to use real and checkable?
5. What is the strongest objection, and how will I answer it?
Persuasive Writing Techniques: Ethos, Pathos, Logos and More
Quick answer: The three core persuasive techniques are ethos (making the writer credible), pathos (appealing to emotion) and logos (using logic and evidence). Writers support them with devices such as rhetorical questions, emotive language, the rule of three, direct address, anecdotes and a call to action.
The ancient Greek philosopher Aristotle described three ways to persuade an audience, and they are still the foundation of persuasive writing today. Strong writers use all three, choosing whichever best fits each reason.
Appeal | What it does | How to use it | Example |
Ethos (credibility) | Makes the reader trust the writer | Show knowledge, quote experts, stay fair and respectful | "As a student who cycles this route every day, I know how dangerous the main road can be." |
Pathos (emotion) | Makes the reader feel something | Vivid scenes, emotive words, personal stories | "Imagine a flat, car-free path where children can walk to school safely." |
Logos (logic) | Convinces through reason and evidence | Real facts, examples, cause and effect | "In New York, an abandoned railway became the High Line, a park that now attracts millions of visitors a year." |
Persuasive devices with examples
Device | What it does | Example |
Rhetorical question | Makes the reader think of the answer you want | "How many more summers will we waste staring at a rusting fence?" |
Emotive language | Stirs feelings with carefully chosen words | "forgotten", "unsafe", "a second chance" |
Rule of three | Creates rhythm and makes points memorable | "to school, to work and to each other" |
Direct address | Speaks straight to the reader | "You have the power to change this." |
Inclusive language | Makes the reader feel part of a team | "Together, we can transform our town." |
Anecdote | Uses a short real story to make a point human | "Last winter, my neighbour slipped on the broken path behind the station." |
Facts and statistics | Provide proof (only if real and sourced) | "Greenways are often built in stages, one section at a time." |
Expert opinion | Borrows credibility from a specialist | "Urban planners describe disused railways as ideal wildlife corridors." |
Contrast | Shows the difference between now and what could be | "Today, it collects litter. Tomorrow, it could transform our town." |
Repetition | Drives home a key idea | "Safe for walking. Safe for cycling. Safe for our children." |
Counterargument and rebuttal | Removes doubt by answering objections | "Some will say it costs too much. However, the real cost lies in doing nothing." |
Call to action | Tells the reader exactly what to do | "Sign the petition at the library before 14 November." |
AFOREST: a memory aid for persuasive techniques
Many UK schools teach the mnemonic AFOREST to help students remember persuasive devices: Alliteration, Facts, Opinions, Rhetorical questions, Emotive language, Statistics and Triples (the rule of three). It is a useful checklist, but remember that devices are tools, not goals. A paragraph with every AFOREST device and no clear reason will not persuade anyone.

Persuasive Language, Sentence Starters and Examples
Persuasive language sounds confident, direct and respectful. These word banks help students argue strongly without shouting.
Job | Words and phrases |
Stating a position | should, must, need to, it is time to, there is no doubt that, clearly |
Adding reasons | first, second, furthermore, in addition, above all, most importantly |
Introducing evidence | for example, for instance, according to, consider the case of, this is not just a dream |
Introducing the other side | some people argue, critics may say, it is true that, admittedly |
Rebutting | however, yet, even so, on the contrary, the real issue is |
Calling to action | join us, sign, vote, act now, do not wait, tell, come to |
Positive emotive words | safe, thriving, vibrant, welcoming, hopeful, transformed |
Negative emotive words | neglected, dangerous, forgotten, wasted, crumbling, unfair |
Persuasive sentence starters
• Imagine a town where ...
• How much longer can we ...?
• It is time for ...
• There is no doubt that ...
• Think about what ... would mean for ...
• This is not just a dream: ...
• Some people will argue that ...
• It is true that ..., however ...
• The real cost of doing nothing is ...
• Together, we can ...
12 persuasive writing examples (sentence level)
Each example below shows one technique in action, using topics different from the model essay.
1. Rhetorical question: "Would you trust a library that closes before most people finish work?"
2. Emotive language: "Every week, perfectly good food is thrown into skips while families nearby go hungry."
3. Rule of three: "A school radio station would build confidence, creativity and community."
4. Direct address: "You do not need to be an athlete to join the club; you only need to turn up."
5. Inclusive language: "Our park belongs to all of us, so protecting it is our job too."
6. Contrast: "Fast fashion lasts a season. Its waste lasts for decades."
7. Anecdote: "When my grandfather first learned to swim at sixty-two, he said it was the best decision of his life."
8. Expert opinion: "Sleep scientists agree that teenagers' body clocks run later than adults'."
9. Repetition: "Repairable phones. Repairable laptops. Repairable futures."
10. Counterargument: "Critics claim murals encourage graffiti. In fact, a well-loved mural is rarely defaced."
11. Alliteration: "Bright, bold and beautiful, the new mural would welcome every visitor."
12. Call to action: "Visit the library this Saturday, borrow one book and see what you have been missing."
Instead of ... try
Instead of | Try | Why it works |
I think maybe the council could do something. | The council should turn the old railway into a greenway. | A clear, confident position. |
Everyone hates the old railway. | Many residents have long called the old railway an eyesore. | Removes an exaggeration the reader can disprove. |
90% of people want a greenway. | Use a real, sourced figure or a real example instead. | Invented statistics destroy credibility. |
It would be good for health. | Walking to school would become the easy choice, not the brave one. | A vivid, specific benefit. |
People who disagree are wrong. | Some will argue it costs too much. However, ... | Respectful rebuttal keeps undecided readers on side. |
So that is why we need a greenway. | Come to the town hall meeting on 14 November. | A call to action gives the reader a next step. |
Common Persuasive Writing Mistakes (and How to Fix Them)
❌ Don't | ✅ Do Instead |
Write for no one in particular. | Name your audience and choose reasons that matter to them. |
Hedge your position ("It might be nice if..."). | State your position clearly and confidently. |
Stack techniques with no reason behind them. | Make every technique serve a specific reason. |
Invent statistics ("99% of students agree"). | Use real, checkable facts and examples, or none at all. |
Exaggerate wildly ("This is the worst problem in history"). | Keep claims believable; credibility is your strongest tool. |
Insult people who disagree. | Acknowledge their view respectfully, then rebut it. |
Ignore the other side completely. | Include a counterargument paragraph with a strong rebuttal. |
Repeat the same reason in different words. | Check that each body paragraph makes a new point. |
End without telling the reader what to do. | Finish with a clear, specific call to action. |
Persuasive Writing Checklist
Read your draft once for each group. Tick each statement only when it is true.
Group | I have ... | ✓ |
Content | named my audience and the action I want from them. |
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Content | stated a clear position in my introduction. |
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Content | given three different reasons that matter to my audience. |
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Content | supported each reason with real evidence or a vivid example. |
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Structure | opened with a hook that grabs attention. |
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Structure | included a counterargument and a rebuttal. |
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Structure | ended with a specific call to action. |
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Techniques | used ethos, pathos and logos at least once each. |
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Techniques | used at least three devices (such as a rhetorical question, the rule of three, direct address). |
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Language | used confident modal verbs and inclusive language. |
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Language | kept a respectful tone, with no insults or wild exaggeration. |
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Conventions | checked every fact, plus spelling, punctuation and paragraphing. |
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Persuasive Writing Rubric (4-Point Scale)
Teachers, tutors and parents can use this rubric to assess a persuasive essay, letter, article or speech. Students can use it to evaluate their own draft.
Criteria | 4: Exemplary | 3: Strong | 2: Developing | 1: Emerging |
Ideas and Content | A clear, confident position; three distinct, audience-focused reasons, each supported by real, well-chosen evidence. | A clear position; reasons mostly relevant to the audience and supported. | Position stated but reasons overlap, are general or lack evidence. | Position unclear; reasons missing or unsupported. |
Structural Organisation | Hook and position; one reason per paragraph in a deliberate order; an effective counterargument and rebuttal; a specific call to action. | Clear introduction, body and conclusion; counterargument present; call to action included. | Some structure; counterargument or call to action missing or weak. | No clear organisation. |
Vocabulary and Tone | Precise emotive and persuasive language; confident, respectful tone perfectly matched to the audience. | Effective persuasive language; tone mostly suits the audience. | Some persuasive words but often general; tone may be bossy, flat or exaggerated. | Little persuasive language; tone inappropriate for the audience. |
Sentence Fluency and Variety | Rhetorical devices (questions, triples, contrast, repetition) used purposefully; sentence length varied for impact. | Several devices used effectively; good sentence variety. | Devices used mechanically or overused; limited variety. | Few devices; sentences repetitive. |
Conventions | Accurate grammar, punctuation and spelling; facts accurate and attributed. | Minor errors that do not affect meaning. | Frequent errors; some facts unclear or doubtful. | Errors throughout; facts invented or inaccurate. |
Genre Fidelity and Audience Awareness | Clearly persuasive: ethos, pathos and logos combine to move a specific audience towards a specific action. | Clearly persuasive with a sense of audience; at least two appeals used well. | Reads more like an opinion piece; audience vague; few appeals. | Reads as a description, story or list rather than persuasion. |
Scoring guide (out of 24): 21 to 24 Exemplary | 16 to 20 Strong | 11 to 15 Developing | 6 to 10 Emerging
Persuasive Essay Example: Annotated Model (Grades 6 to 8)
The prompt (Tier 3, Prompt 1) Your town council is deciding what to do with an unused space. Write an article for the local newspaper persuading residents to support your plan for it. Write 500 to 650 words in 45 minutes. |
Bring the Old Railway Back to Life

Behind the supermarket car park, hidden by brambles and rusting fences, lies two kilometres of forgotten railway line. No train has run along it for thirty years. Today, it collects litter, puddles and graffiti. Tomorrow, it could be the best thing that has ever happened to our town. [1] The council should turn the old railway into a greenway: a safe, tree-lined path for walking, cycling and play, open to everyone. [2]
First, think about what a greenway would do for our health. At the moment, many families have nowhere nearby to walk or cycle without dodging traffic. Parents drive their children three streets to school because the main road feels too dangerous. Imagine instead a flat, car-free path running through the middle of town, linking homes, schools and the high street. Walking to school would become the easy choice, not the brave one. [3] Fewer cars on the school run would also mean cleaner air outside every school gate.
Second, a greenway would give nature a home in the heart of our town. Railway lines are long, narrow strips of land, which makes them perfect corridors for wildlife. With native trees, wildflowers and a few bird boxes, the old line could shelter hedgehogs, bees and songbirds. [4] Our children would no longer need to be driven to the countryside to see nature; they would pass it every morning on their way to school. Teachers could even use it as an outdoor classroom, counting butterflies in summer and planting bulbs in autumn.
Finally, a greenway would bring people and business back to our town. As someone who has walked past that fence almost every day for eight years, I know how badly our town needs a place to be proud of. This is not just a dream. In New York, an abandoned elevated railway was transformed into the High Line, a park that now attracts millions of visitors every year, with cafés and galleries opening along its route. [5] Ours would be far smaller, but the principle is the same: when a place becomes beautiful and safe, people want to spend time there, and local shops benefit.
Some people will argue that the town simply cannot afford such a project. It is true that clearing the track, laying a path and planting trees will cost money. However, greenways are often built in stages, and community groups, local businesses and environmental charities can help to raise funds and volunteer their time. More importantly, the real cost lies in doing nothing: another thirty years of an ugly, unsafe strip of land that nobody can use. [6]
The old railway once carried people to new places. It can do so again: to school, to work, to the shops and to each other. On 14 November, the council will decide what to do with the land. Come to the meeting at the town hall, sign the petition at the library, and tell our councillors that you want a greenway. Imagine the first spring morning when the gates open. Let's give the old line a second journey. [7]
(506 words)
Why This Model Works
Marker | Technique | Where it is taught |
[1] "Today, it collects litter... Tomorrow, it could be..." | Vivid hook and contrast. A neglected scene stirs emotion, then a contrast introduces hope before the position is stated. | Step 6; Techniques: Contrast |
[2] "The council should turn the old railway into a greenway..." | A clear position statement. One confident sentence with a strong modal verb and a short definition of the key term. | Step 2; Structure |
[3] "Walking to school would become the easy choice, not the brave one." | Pathos through an "imagine" scene. The reason is aimed at parents, the newspaper's key readers, and ends on a memorable contrast. | Steps 3 and 4; Techniques: Pathos |
[4] "...hedgehogs, bees and songbirds." | The rule of three. A triple of familiar, likeable creatures makes the benefit concrete and rhythmic. | Techniques: Devices |
[5] "...the High Line, a park that now attracts millions of visitors..." | Logos through a real example. A real, checkable precedent proves the idea works, which also builds ethos. | Step 4; Techniques: Logos |
[6] "...the real cost lies in doing nothing..." | Counterargument and rebuttal. The writer admits the fair point about cost, offers practical answers, then turns the objection around. | Step 5; Structure |
[7] "Come to the meeting at the town hall, sign the petition..." | A specific call to action and circular ending. A date, a place and two clear actions, closed with an echo of the railway's purpose. | Step 7 |
Rubric note: This essay scores 4 for Genre Fidelity because it targets a specific audience, combines ethos, pathos and logos, answers the strongest objection and ends with a precise call to action.
Fact check: The High Line in New York opened in 2009 on a disused elevated freight railway and is widely reported to receive millions of visitors a year. The town, the railway and the meeting date in the model are fictional.
30 Persuasive Writing Prompts for Grades 6 to 8
The prompts are arranged in three tiers. Tier 1 builds confidence with familiar audiences, Tier 2 tackles bigger issues that need research, and Tier 3 practises the letter, article, speech and leaflet forms used in examinations. For every prompt, name your audience and your call to action before you plan.
Tier 1: Starter Prompts
1. Persuade your head teacher to let students run a school radio station at lunchtime.
2. Write a speech persuading your class to choose a particular charity to support this year.
3. Persuade your family to take your next holiday somewhere you can reach without flying.
4. Write a leaflet persuading teenagers to try a sport they have never played.
5. Persuade your local cinema to start a low-cost Saturday morning film club for young people.
6. Persuade your friends to join a weekend litter-picking group.
7. Write an advert persuading students to borrow more books from the school library.
8. Persuade your school to replace one lesson a week with outdoor learning.
9. Persuade students who are about to start at your school that it is a great place to learn.
10. Persuade your town council to commission local artists to paint murals on blank walls.
Tier 2: Deep Thinking Prompts
1. Persuade adult readers that sixteen-year-olds should be able to vote in local elections.
2. Write a letter persuading a technology company to make its products easier to repair.
3. Persuade readers of a gaming magazine that video games can teach valuable life skills.
4. Persuade a museum to return an important object to the country it came from.
5. Persuade a local supermarket to donate its unsold food to community fridges.
6. Write a speech persuading a sports club to create more opportunities for girls' teams.
7. Persuade parents that teenagers need more unstructured free time.
8. Persuade your city to make public transport free for everyone under eighteen.
9. Persuade readers that space tourism should wait until it is better for the planet.
10. Persuade a television channel to broadcast more women's sport.
Tier 3: Exam-Style Prompts
Each prompt states the form, audience, purpose, length and suggested time. Plan for the first seven minutes, including your counterargument and call to action, and keep five minutes at the end to check your work.
1. Your town council is deciding what to do with an unused space. Write an article for the local newspaper persuading residents to support your plan. Audience: local residents. Length: 500 to 650 words. Time: 45 minutes. (Answered by the Model Persuasive Essay above.)
2. "Young people spend too much time indoors." Write a speech for a school assembly persuading students to spend more time outside. Audience: your year group. Length: 450 to 650 words. Time: 45 minutes.
3. Write a letter to your head teacher persuading them to change one school rule. Audience: your head teacher. Length: 450 to 600 words. Time: 40 minutes.
4. Write an article for a teenage magazine persuading readers to stop buying fast fashion for one month. Audience: teenage readers. Length: 500 to 650 words. Time: 45 minutes.
5. A local woodland may be cleared for new housing. Write a speech for a town meeting persuading residents to protect it. Audience: local residents and councillors. Length: 500 to 650 words. Time: 45 minutes.
6. Write the text for a leaflet persuading families to visit a local museum or heritage site. Audience: local families. Length: 400 to 550 words, with headings. Time: 40 minutes.
7. "Tourists are spoiling the world's most beautiful places." Write an article persuading readers to travel more responsibly. Audience: readers of a travel website. Length: 500 to 650 words. Time: 45 minutes.
8. Write a letter to your local representative persuading them to fund more youth clubs in your area. Audience: an elected official. Length: 450 to 600 words. Time: 40 minutes.
9. Write a blog post persuading teenagers to learn a practical skill such as first aid. Audience: teenage readers. Length: 450 to 600 words. Time: 40 minutes.
10. Write a speech persuading your year group to take part in a sponsored challenge for a cause you care about. Audience: your year group. Length: 450 to 650 words. Time: 45 minutes.
Persuasive Writing: Frequently Asked Questions
What is persuasive writing?
Persuasive writing is writing that tries to convince a reader to agree with a point of view or take a specific action. It uses a clear position, audience-focused reasons, evidence and persuasive techniques, and usually ends with a call to action.
What are the main persuasive writing techniques?
The main persuasive writing techniques are ethos, pathos and logos, supported by devices such as rhetorical questions, emotive language, the rule of three, direct address, anecdotes, facts and statistics, counterargument and rebuttal, and a call to action.
What are ethos, pathos and logos?
Ethos, pathos and logos are the three persuasive appeals described by Aristotle. Ethos builds the writer's credibility, pathos appeals to the reader's emotions, and logos persuades through logic and evidence.
What is the difference between persuasive and argumentative writing?
Persuasive writing aims to move a specific audience to believe or do something and uses emotion as well as reason. Argumentative writing aims to prove a claim through evidence and logic, and explores the opposing view in more depth.
What is the difference between opinion and persuasive writing?
Opinion writing, usually taught in Grades 3 to 5, shares the writer's view and supports it with reasons. Persuasive writing goes further by targeting a specific audience, using persuasive techniques and asking the reader to take action.
How do you start a persuasive essay?
Start a persuasive essay with a hook, such as a vivid scene, a striking real fact or a rhetorical question, then give brief context and end the introduction with a clear position statement.
How do you end a persuasive essay?
End a persuasive essay by restating your position in fresh words, echoing your opening if possible, and giving a specific call to action that tells the reader exactly what to do, when and where.
What does AFOREST stand for in persuasive writing?
AFOREST is a memory aid for persuasive techniques: Alliteration, Facts, Opinions, Rhetorical questions, Emotive language, Statistics and Triples (the rule of three). It is widely used in UK secondary schools.
Your Next Step
Choose one Tier 1 prompt and complete the planning template, naming your audience and your call to action first. When your draft is finished, check it against the checklist and score it with the rubric. Younger writers can start with our guide to Opinion Writing, and students ready to prove a claim with evidence can move on to our guide to Argumentative Writing.
Want expert feedback on your child's writing? Wisdom Point's one-to-one writing programme helps students in Grades 3 to 12 plan, draft and revise with a specialist tutor, including targeted GCSE and IGCSE persuasive writing preparation. Book a free writing assessment at www.wisdom-point.org. |




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